LEO Design is involved in developing marketing campaigns to promote a product, service or idea. The role includes planning, advertising, public relations, organizing events, product development, distribution, sponsorship and research. The work is often challenging, varied and exciting. We may also be known as marketing officers or coordinators.

The responsibilities of LEO Design will vary, depending on the size of the organization and sector, and whether the focus is on selling a product or service or on raising awareness of an issue that affects the public.